The overall length of an animation is based on the story that needs to be told for the viewer to understand the product or process being animated. This is key!
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Product animation pricing varies depending on these main factors: overall complexity and overall length, and overall quality. For example, an exploded view animation of a pen varies greatly in relation to an exploded view animation of a car engine! The length of the animation factors in more animated components, and additional rendering time to process. The finished quality can vary from fully photorealistic or basic 3D shading, for a reduced budget. Simple animations usually start at the $2000 mark and climb from there as the above factors increase.
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Smaller projects are usually 1-2 weeks turnaround time. Larger, more complex projects can take 3-6 weeks or more depending on our current workload.
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